Sunday, November 2, 2008

Karma Sparkling Wine to be served on Virgin Airlines


While we are all aware that Singapore Airlines serves their selection of Dom Perignon or Krug to their First Class passengers, most other airlines hardly want to serve sparkling water to their economy class passengers and maybe, IF you are lucky, might just get Moet in business class.

Karma, the elegant California brut-style sparkling wine in modern single-serving bottles, has partnered with California-based Virgin Airlines on better drinks for high fliers(yes that includes Business class). Created by San Diego native Patrick Wilson, the premium ready-to-drink treat is packaged in a glass bottle.
Karma, made from hand-selected California grapes, is clean, crisp and dry with subtle hints of melon and pear. Wilson decided to package it this way to further the concept that every day should be a celebration.

No comments: